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Online Marketing Specialist

Objective: The Online Marketing Specialist creates, measures, analyzes and optimizes online marketing programs including email campaigns, co-marketing opportunities, online advertising, SEM and more.

Responsibilities:

  • Design, implement and manage online marketing programs
  • Manage our Paid Search campaigns and budgets.
  • Monitor and improve campaign deliverability.
  • Provide campaign quality assurance
  • Microsite development
  • Manage weekly and monthly reporting and tracking, flagging issues for internal report.
  • Analyze and report program performance; provide results and recommendations for improvement and new programs.
  • Propose new marketing program ideas.
  • Develop ad copy, landing pages, banner creatives and other marketing collateral.
  • Create feature specification documents for changes to the website and other online projects.
  • Provide support for other areas of marketing as needed.

Qualifications:

  • BA/BS Degree required.
  • Understanding of online marketing a must.
  • Passion for Search Engine Marketing.
  • Strong written and verbal communication skills.
  • Detail oriented, highly organized with ability to handle multiple-tasks simultaneously and meet deadlines.
  • Familiarity with web services.

About PINT

Headquartered in San Diego since 1994, PINT Inc. (http://www.pint.com ) is a nationally recognized interactive Web agency providing web strategy, interactive design, development, user experience, analytics, search marketing, and optimization to global companies and institutions. PINT founder Thomas Powell is the author of eleven best-selling industry textbooks on HTML and Web design. Clients include San Diego Chargers, ViewSonic, Hewlett-Packard, Allergan, Biogen Idec, UCSD, Linksys, Scripps Health, and USC. For updates and information about PINT and the Web, please subscribe to the PINT blog at http://blog.pint.com and follow PINT on Twitter at http://twitter.com/PINTSD

Apply

PINT is always on the lookout for potential new team members.

Full medical and dental, 401K plan, and a progressive work environment offered.
PINT is an equal opportunity employer.

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